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Welcome to This Not That
No brand deals or sponsorships, just honest opinions & affiliate links


This Not That: Skims Soft Lounge Rib Sleep Set
Shop the post here. Another day, another SKIMS dupe — because let’s be honest, I love everything they make, but my wallet needs balance too. When the cold months hit, I fully commit to cozy mode: matching sets, pajamas, and loungewear on repeat. Comfort is the only vibe this season. I’d been hearing that the SKIMS pajamas were top tier , and the rumors were 100% true. The fabric feels incredible on the skin — not going to call it “buttery soft” (can we officially retire th


This Not That: Hourglass Ambient Soft Glow Foundation Brush
Shop the post. When you asked me to find a dupe for the Hourglass Ambient Soft Glow Foundation Brush, I knew it wouldn’t be easy. Hourglass is known for luxury tools that deliver flawless results, and this brush is no exception. It’s sleek, weighted, and blends foundation seamlessly for that soft, airbrushed finish. But at $47, it’s definitely an investment. So, I went on a mission to find an alternative that could deliver similar results without the hefty price tag. After te


This Not That: Epicutis Lipid Serum
Shop the post. I’ve been getting so many requests to review the Epicutis Lipid Serum, so I finally decided to splurge and grab it—especially since I had a laser treatment coming up. It’s marketed as a holy grail for repairing damaged skin barriers, so I figured it was the perfect time to test it out. Turns out, I didn’t even need the laser to wreck my skin. I managed to burn my face using the Medicube Zero Pore Pads (yes, the ones that promise glass-like skin). So perfect opp


This Not That: Patrick Ta Major Headlines Double-Take Crème & Powder Blush Duo
Shop the post! Another user request! I’ve been really enjoy the Patrick Ta Major Headlines Blush Duo—it’s gorgeous, luxe, and gives that perfect layered flush. But let’s be real… it’s a splurge. So I went on the hunt for a budget-friendly alternative and found it: Morphe’s Cheek Thrills Multi-Finish Face Trio. Here’s the tea: Patrick Ta is all about that cream + powder combo, rich pigment, and high-end packaging. It lasts all day and feels like a little luxury every time you


This Not That: Skims Long-Sleeve Crewneck T-Shirt
Shop the post here. I know Skims alternatives have been covered to death on this app, but I had to give my opinion—because that’s why I’m here, baby! Here’s the thing: so many influencers will try to sell you a $100 t-shirt with the promise that it’s THE PERFECT ONE, Y’ALL. But let me tell you, I don’t care if it’s $5 or $250—an “elevated” t-shirt always comes down to how you style it. Period. Now, let’s talk about this Trendy Queen long sleeve. Honestly? It’s a win. The


This Not That: Hoka Bondi Slip Tennis Shoes
I’ll admit it—I love a good platform sneaker. They’re stylish and give that extra height boost, but let’s be real: they’re not ideal for lifting. And spending hundreds on a walking shoe? That’s just not in my budget. That’s why I was excited to find the NORTIV ActiveFloat on Amazon—a budget-friendly option that doesn’t just copy the look, but delivers real comfort and performance. It’s the kind of shoe that makes you question whether paying top dollar is really worth it. Firs
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